I have to admit that I’ve never been a great fan of social media in business, that is until recently. I don’t mind facebook and use that to keep in touch with friends – apparently most of my posts are about tea and cake or having dinner. However, whilst I have had a twitter account for a while now both for myself and 4 Part Music, I have never really embraced it until recently.
The last few weeks I have made more of an effort to update twitter but also making it relevant. I think part of the problem is when I’m busy I don’t find time to update twitter and when I’m not busy I don’t have anything of value to say. That said, I am not a particular fan of these automated updates – I do put a few in for 4 Part Music but try to ensure these are interspersed with real time updates of what is going on. For my own personal twitter account its all “live” as it happens.
Having upped my activity on twitter, albeit still not that much compared to some, suddenly in the last month I have gained 3 new clients as a direct result of twitter. 2 for me as a composer and musician and a third as a recording for 4 Part Music.
This has inspired me to try and make more of twitter over the coming months to see if that was purely chance or if in fact twitter can be useful in generating business. The next thing I need to get to grips with is LinkedIn as I haven’t quite worked that out yet!